Author Archive
Online Women Business Owner: Are You Too Busy for Networking?
Hi There! Since you are a busy online women business owner, I’ll keep this post short!
Let me start out by asking you “Are you achieving the goals you set out to accomplish this year?”
If the answer is “Not really”, then you need to know the secret of having a successful online business: Outsource Your Marketing!
The internet has changed everything. Not just where you work your business, but also the way you network your business. When you run an online business you have to learn how to “work” the “net” (network).
Outsourcing your business marketing tasks such as:
- Facebook Fan Page (creation and management)
- Ning Forum (setup and alterations)
- Twitter account (setup and management)
- Article Marketing
- Press Release Marketing
- Squidoo Lens creation
- Keyword and Phrase Research
These are just a few of the marketing tasks you do not know how to do, care to do on your own, or perhaps you just don’t have the time to spend doing yourself.
What type of online business owners outsource to Buckeye VA? I’m so glad you asked!
- Authors
- Life Coaches
- Virtual Assistants
- Party Planners
- Website Designers
- Chiropractors
I would love to hear from you! Please contact me, Stephanie, today if you are serious about your business marketing success!
Expert Post: David Frey
I received David Frey’s ezine today and I had to share it with you(not before I personally contacted David and asked for written permission ).
Plus it goes so well with my new service (you can click here to read more about that! So here goes!
A lot of people are using Twitter now
days and some people have gone onto
become superstars on Twitter.Personally, I use Twitter for fun and
enjoyment. I like to connect with people
and it allows me to do that.After having been on Twitter for over a
year now and watching what other Twitter
superstars do,I’ve noticed how some of the most
successful Twitter masters are doing it._______________________________________
My Top 5 Twitter Superstar Tips
_______________________________________Here’s my 5 top Twitter Superstar tips
that anyone who wants to win the Twitter
game can do…________________________________
Twitter Tip # 1 – Tweet Often!
________________________________The biggest people on twitter (that
aren’t celebrities) tweet often.If you want to make a name for yourself
on Twitter then expect to send out 16 -
20 tweets a day.________________________________
Twitter Tip # 2 – Tweet Quotes
________________________________For some reason, people love to retweet
quotes more than any other type of
content.So gather quotes and tweet’em often. I
actually paid someone to harvest over
1,000 quotes from quote sites to tweet
on Twitter!________________________________________
Twitter Tip # 3 – Get a Great Background
________________________________________People want to follow those with slick,
attention getting, graphical
backgrounds.Okay, my background at David_Frey is
pretty darn bland. But my background at
MLMCoachTV is a lot more exciting!_______________________________________
Twitter Tip # 4 – Tweet Top 10 Lists
_______________________________________People LOVE Top 10 lists. Don’t ask me
why, they just do.So just go to Google and type in the
words “Top 10 (word)” and you’ll get a
lot of great results you can tweet.- “Top 10 Songs”
- “Top 10 Richest People”
- “Top 10 Homes”
- “Top 10 Women”
etc. etc. etc.You get the idea.
________________________________
Twitter Tip # 5 – Automate
________________________________You can’t be tweeting all day so
automate some of your tweets.I have my quotes being automatically
tweeted to my MLMCoachTV account.Thers’s a lot of services out there that
will automate your tweets for no cost.________________________________________
Here’s How to Become a Twitter Superstar
________________________________________Want to become a Twitter Superstar?
Learn from the masters by going here…
http://www.TheTwitterMasters.com
(paste the link into your browser)
Here’s some of what you’ll discover in
the Twitter Masters Interview Series…1. How to use Twitter to turn your
offline clients into your online
evangelists2. Learn how a business owner/mother of
4 uses Twitter to strategically drive
more business and subscribers3. How to build a Twitter name and get
promoted within a week by “Twitter
Celebs”4 Hands-Off Twitter tools to manage your
time and get business done efficiently5. Discover his secrets to raising over
$16,000 in under 12 hours for child
hunger, using only Twitter and how you
can apply the toolsand much more…
Go to…
http://www.TheTwitterMasters.com
(paste the link into your browser)
Have a great week!
David
P.S. Last week I took my kids out on a
Daddy/son night and a Daddy/daughter
night. It was soooo much fun. I had a
blast and so did my kids.Schedule time to make memories with the
people that you love the most in your
life. If you don’t schedule it, it
probably won’t happen!
WAHM Blog Tour: AlphaWAHM
Working from Home: Can you say “Yes! I want to work from home now!”
More and more women are choosing to work from home as a way to blend their professional passion, their desire for wealth AND their role as a mother. Yet the self-help industry advises women to compartmentalize—to strive for “work-life balance” in order to achieve a sense of meaning and order in their lives. This advice leaves the modern work at home mom feeling frustrated, lonely, and confused. Why? And what can you, the work-at-home mom do about it?
Visit back on March 30, 2010 where I get to interview Karri Flatla of Alpha WAHM Click here to view more details
Social Media Marketing Assistant? Do I Need One?
How Do I Make Time for Social Media Marketing?
If you’ve been online for the last year, you know how important social media marketing is for your business growth. You also may know that social media marketing takes time, and who has the time?
What if I told you that there is a way to ‘make more time’ in your business schedule for social media marketing? OK, you can’t really ‘make more time’, the secret to making it feel like you’ve made more time is actually found in ‘outsourcing’, specifically to a Social Media Marketing Assistant.
How do I know when it’s time to outsource?
When you’ve reached a point in your business where you do not have the time to personally market your business via the vast array of social media outlets, then its time for you to find a social media marketer. As a social media marketing assistant, I will help you manage your accounts, still allowing you to personally communicate with your target market. As a business owner, you know how important it is to stay in touch with your followers and fans, while still maintaining a balance in your business.
As a social media manager and publicity assistant, I can be the extra hands and eyes for you and your business social media marketing needs. I welcome you to contact me to set up your free 30 minute SKYPE consultation.
Don’t waste anymore of your precious time trying to balance your business marketing, let an experienced social media manager today!
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Stephanie Fish, owner of Buckeye V.A. works with serious authors, speakers, life coaches and virtual assistants. Having worked with professional business owners since 2006, Stephanie understands the complex marketing needs of online business owners.
Social Media Wisdom?
Spike says “Listening is not enough”
I stumbled upon a great blog called “Brains on Fire”. At first I thought “what kind of business blog post is this?” It didn’t take but a moment for me to see that it was indeed a great blog post! I love the fact that he reminds us that we have to ‘listen’ past the words being said, but ‘hear’ what’s not being said! Take the time to build a relationship with yourself out of the equation..its not what you customers can do for you, but what you can do for them. I think this type thinking can take time especially if we spend too much time with ‘gurus’ who told us to ‘be the leader’ of our customers/clients.
Doesn’t that type of thinking make the conversation all about ‘me’?
Marketing Yourself in 2010-Standing Out in the Crowd with a Social Media Manager

- Image by WolfS?ul via Flickr
Have you ever taken the time to research your niche online? It’s an interesting and grounding experience when you do. Even though you are unique, when you are looking at your niche like the rest of your audience does. like through a Google search, you see that you are not so unique after all. That is, you are not “standing out in the crowd”. There may be one million returns on your niche or you may be on the first page of google, but how will you capture that potential clients attention? Better yet, how will you gain the trust of that person?
There are a few tried and true internet marketing techniques that the experts have been using to reach out to their potential clients, not only for marketing purposes but also to build a relationship. Perhaps, you may find some or all of these tips useful for your business as well.
1. Article Submission – Article marketing works. But make sure they are able to find your article by using your keywords/keyword phrases in your title, first paragraph and Author’s Box. Also, use an unique url in your Bio to invite your readers to a specific area on your website that pertains to that specific article.
2. Press Release Submission – Make sure your Press Release is newsworthy and submitted to only the specific newspapers that your target market readers read. Taking the time to research what your target market reads will bring you a ROI (return on investment).
3. Teleseminars – You have two choices; either host your own or you can send a request letter to some possible Joint Ventures.
4. Networking Online – Create a Facebook Fan Page and make a point to converse with your friends on a regular basis. Build those relationships.
5. Networking Offline – Join your local entrepreneur club, Chamber of Commerce, Toastmasters. Seek speaking opportunities in your community.
6. Newsletters - Share your expertise instead of selling it. Make your newsletter something that your audience wants to read every time you send it.
7. Outsourcing – Have your virtual assistant help you with a campaign, or manage some of your business tasks to help you get and stay on schedule.
8. Podcast Radio - You can host your own podcast and seek to interview others. You can create (or outsource to a virtual assistant) a letter seeking to be interviewed.
9. Video Marketing- Give a testimonial about how your services helped a client or better yet, ask one of your clients to send you a video testimonial! An upcoming event that’s sure to be seen as a must-attend for your clients. Don’t forget to add your opt in page url and perhaps your facebook and twitter connection information.
10. Volunteering- Volunteering in your local community and online gives you an opportunity to build relationships with others that you may not have met otherwise. You may be permitted to wear your business logo attire, which is a great way to market your business.
Each of the above internet marketing techniques should have a call-to-action, meaning, you need to invite your readers to take some type of action to communicate with you. Such call-to-actions can be:
- Leave a comment on your website/blog
- Join your forum
- Share their thoughts about your newsletter
- Connect with you via Social Media
- Buy your products or use your services
The more interaction you have with your readers the more likely they will come to know and trust you enough to become a client and refer you to their colleagues.
##
Stephanie Fish, owner of Buckeye V.A. is a social media marketer and online marketing assistant for small business owners who are ready to stand out in the crowd. Stephanie works with life coaches, authors, virtual assistants and work at home parents who want publicity for their online businesses. Being over worked is no fun, try outsourcing to Stephanie to know first hand how freeing it is to outsource your marketing, learn more here http://www.buckeyeva.com/services
Social Media Marketing! Who’s Got the Time?

- Image via Wikipedia
Social Media Marketing is crucial to your businesses growth, you already know this! What is the first thing that comes to mind when you hear the term “social media”? I immediately think of “TIME”! Who’s got the time for more marketing??
Since marketing is a tool you use to get your products and services out to your consumer group, you really have to take the time to setup a clear marketing plan that includes your favorite social media outlet.
Just keep in mind, that although you can successfully outsource your marketing efforts to a social media marketing manager, you need to be involved on a personal level with at least one specific social media outlet on a regular basis. This is great way to build real relationships!
Marketing with personality, purpose and on a real-life level will help you with all of your marketing efforts, including:
- Article Submissions
- Press Release Submissions
- Teleseminar and other online classes
If you find yourself out of “time” before you can accomplish this weeks marketing goals, then I welcome you to contact me for a free 30 minute consultation.
I’d love to hear your thoughts, please leave a great comment!
If you’re looking to outsource your marketing please contact me!
Does Your Website Need More “Back-Links”?
I need back links! That is the one statement that I hear daily, and for a good reason. Back linking to your website isn’t difficult, but it is time consuming.
Basically, back linking is when you find a website that your target market frequents, and you leave a quality comment with a link (http://www.url.com) back to your website. Finding websites with a high PR is a good strategy, but only if your target market visits.
Remember, quality over quantity works out every time!
Did you know that linking from your website to another website, helps with search engine ranking? There are 2 great ways to get backlinks and build relationships. Here’s what you do:
- Leave a Comment! Find a blog that you like to read and leave a ‘good’ comment. Be personable.
- Guest Blog! You can either invite someone to be a guest blogger on your blog OR you can request to be a guest blogger on their blog. Perhaps you can be part of a book review blog tour or even a product review blog tour.
The idea is the help your business while helping others with their business, this is really what building online relationships is all about. My friend, Nicole Dean, has a great post that goes into more details about website traffic and links. Read it here
Good Luck and please leave a comment! If you would like to guest blog here, drop me an email and I’ll see if we are a good match!
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Stephanie Fish is a Social Media Manager and Marketing Assistant. Twitter and Facebook Assistant.
Why the New Website Design?
After fidgeting with my website design for more than 3 years, I finally really, really like my website! I’ve always liked pink/grey but couldn’t find a good balance of the two colors to represent my professional services business. That is until Kim came along and made it all happen! I found that Kim is an excellent website designer with knowledge of marketing, she was able to make my website SEO friendly PLUS reader friendly.
In my 10+ years of experience in working with small business website design, I have learned a couple of things:
- Your website should reflect your personality or that of your business.
- Each site is as unique as the owner and should be treated as such.
For the purposes of example, I will be using Buckeye VA and the owner, Stephanie Fish to explain a little of the process I use in designing a site tailor-made for each business. Stephanie was using WordPress already, which is almost always my first recommendation because it is so user-friendly and versatile. Almost anyone can handle blogging and updating a website built on the WordPress platform, with a little training. If you can work in Microsoft Word, you can do it!
Since Stephanie already had a website, my first step was to analyze what she had and see where we could make improvements. I asked her a few questions, such as:
- What is the feeling you want to evoke from your visitors when they visit your site?
- Who is your target audience?
- What colors do you like?
The previous design was a very dark background with white in the center and in the sidebar. It seemed a bit cold to me and Stephanie also mentioned that she wanted to soften it a little. Realizing that many of her clientele are women, this worked out just fine. So, instead of black, I went toward a grey pinstripe–still very professional, but when paired with some pink accents and swirl glares, it turned out feminine, but very professional and business-like.
A simple photo to the right in the header graphic balances the swirls on the left side of the background and shows a professional in action on a laptop. The laptop gives the impression of up-to-date technology and the woman typing shows that this is a serious business focused on action. It instills a sense of trust in the competency of Stephanie’s work.
So, as you can see, design is important. Stephanie’s new design–apart from whatever her site says in the content–tells us:
- She is feminine, but professional
- She is knowledgeable about the current technology
- She is confident in her abilities and you should be, too.
I always love to hear feedback about my designs and this is no exception. You may leave a comment below or contact me at webmaster@dramatic-design.com
_________________
Kim Smith is the owner of Dramatic Design, a Michigan Web Design (Grand Rapids) Company and the creative behind this new site design. She focuses on helping small businesses succeed with web design and marketing consultation.
Ouch! My Stretching Business
We see all kinds of products for stretch mark removal, in the physical realm, but what about the business realm? Did you know your business has stretch marks? Maybe this isnt’ a real pretty picture to paint, but it gets the point across.
Stretch marks show growth and if your business is growing there should be proof. What steps are you taking to insure that your business is growing?Think back to the first year in your business, you didn’t really have any task to outsource. You probably didn’t have a need for a bookkeeper or an accountant.Now think to your second year in business; you feel the “time crunch” on certain tasks, you can’t keep up with your own record keeping, you don’t have time to write your own articles anymore let alone submit those articles to all of the submission directories.
Now you’re into your third year of business, you find that you really need help and NOW! But where do go to find help? What do you begin to outsource?
Besides doing your basic internet research for “virtual assistant” or “virtual assistance”, why not ask fellow entrepreneurs and online business owners for their recommendations. You can visit virtual assistant forums and see what virtual assistants are frequenting the board.
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Stephanie Fish owner of Buckeye VA www.buckeyeva.com offers a one time 30 minute consultation to new prospective clients. To request your consultation to see if my services can help your business grow, please contact me by email at buckeyeva@gmail.com
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