BUCKEYE V.A.

Author Archive

Social media is all the rage! And rightly so. Every company-Big and Small- is there. For once in a persons life you can be connected to your favorite news anchor, actor or old school teacher.

If you aren’t sure what “social networking” is, then you need to know!

Social Networking is: (to me) is a chance to meet other like-minded people from the comfort of your home, to help others and encourage those people that you would not have had the chance to meet in other way.

Buckeye V.A. on Squidoo

Buckeye V.A. on LinkedIn

Buckeye V.A. on Twitter

Buckeye V.A. on Facebook

Don’t be shy, come on over and connect with me today!

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

The Author Box/Bio area of an article is an extremely important part of your article (besides the title) and to your article marketing campaign.  Are you creative with your bio or do you use the same one for every article you write?

3 Tips for Your Bio Area:

1. Use a targeted keyword phrases in your Bio paragraph. What keyword phrase is your readers using to find what you offer?
2. Add your “Call to Action”- tell your reader what you want them to do next. Do you want them to signup for a give-a-way? Do you want them to signup for an upcoming event?
3. Link to your opt-in page where you can capture their email and offer a freebie. Don’t link to your home page for every article.

An example of a Bio using these 3 tips could read like this:

Stephanie Fish, owner of Buckeye V.A. serves the needs of online entrepreneurs by offering (keyword phrase–>)publicity virtual assistant services. (call to action–>) Sign-up for my free ezine to learn more about outsourcing your article marketing tasks by visiting (link to signup box–>)Buckeye V.A. or schedule your free 30 minute consultation.

If I had a specific optin page I would have linked directly to that.

To Your Success!

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

Don’t rely on articles alone for SEO results. Make adjustments to your website:

• homepage
• meta tags
• add fresh content
• try out PPC
• be and seek, guest bloggers
• add your social networking and bookmarking plugins
• add a video
• use your tags

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

Outsourcing is crucial for your business success. It’s just not possible for one person to run every aspect of their business by themselves.  The problem you might be experiencing is that you just don’t know what you should be outsourcing. I can’t answer that question for you but I can tell you what business tasks are popular to outsource.

1. Graphic Design
2. Affiliate Marketing Management
3. Social Media Marketing
4. Traffic and List Building
5. Blog Scheduling
6. Publicity Management
7. Article Marketing Management
8. Speaking Engagement and Research
9. Copywriting/Ghostwriting/PLR rewriting
10. Everything!

Specifically speaking, clients come to me to manage their publicity tasks such as: article and press release marketing, blog scheduling with basic html needs, speaking engagement and research.

Isn’t it time to take your ‘do-to’ list and start writing “outsource to Buckeye V.A.” next to some tasks? Let’s talk! Please email me at: buckeyeva (at) gmail (dot)com today!

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Nicole Dean’s Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

Did you know that regularly submitting an educational article, using the keywords that your clients are using, can benefit your website?

Here are 10 benefits of article marketing for website owners:

1. SEO benefits of links with related content
2. Visitors from the article will be targeted traffic
3. Overtime builds recurring traffic as people continue to visit
4. You become an established name..the “go-to person”
5. Higher rankings on the search engines by utilizing specific keywords in your title, 1st paragraph and tags
6. Places you as an authority website and resource for your topic
7. It’s budget friendly
8. Powerful one way links since you don’t have to give a reciprocal link back
9. Possible permanently placed linkbacks
10. Viral marketing campaign as your articles are distributed and “liked” in  social media networks

So there you have it, 10 benefits of regularly marketing your business using articles.

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

Quick tips list for today’s post! I’m not a natural-born writer by any means, but I know it’s important for marketing my business. Here are some tips that I have recently started following and I wanted to share them with you!

• Write what you know best
• Don’t over use jargon or words that might confuse your readers, especially if they are new to the topic you are writing about
• Use action verbs and be direct
• Don’t generalize, get to the point and make it as specific as possible
• Give an example or tell a story
• Watch the length, if it’s too long you’ll loose your reader
• Use shorter paragraphs, of like 3-4 sentences
• Use bullets or images (if appropriate) this helps break up the article and makes it a faster read
• Make your reason for writing very clear-from beginning to end

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Stephanie Fish, owner of Buckeye V.A., handles article and press release submissions, keyword research and interview scheduling  for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

Establishing yourself as the expert takes time, I’m sure you already know this

By consistently writing on your topic, you will draw in the clients your target market. I heard that it takes your potential clients to see your message 7 times before they make a decision!

Having a strategy for creating great content that will help you establish an expert status is a very important task that needs to be considered before submitting your next article. To make the most of your article marketing efforts, I’ve given you a list of ideas.

10 ideas to help you with your expert status:

1. Write your about your topic weekly.
2. Publish it on your website first.
3. Submit to article directories.
4. Use it in your newsletter.
5. Place the direct link to your newest or most important blog post, in your forum signature.
6. Create a Squidoo Lens (place link in your Bio!)
7. Write a Press Release
8. Leave a great comment on blogs that are related to your topic.
9. Check your WordPress plugins, make sure you have the “addthis” or something similar.
10. Talk about your business solutions on podcast/radio shows  that are geared towards your target market.

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

Article Marketing is when a business owner writes articles on the topic of their expertise in order to educate and inform their customers and/or clients.

The benefits of article marketing include:

• A way to establish yourself as an authority in your field by sharing your knowledge
• A simple way to earn some backlinks from related content by submitting to article directories
• Great way to get your name and or company name as a recognizable thing in your field, the beginnings of a branding plan
• Draws your target market to your website looking for exactly what you have – a good way to drive free traffic to your blog or webpage
• Highly informative articles without giving away too many of your tips and secrets, so they come to your website looking for more information or advice from you on the topic
• A way to get free press and be heard by millions of people every day – puts your content on other people’s websites and drives traffic right to you
• A basic approach towards both advertising and link building for your company

So there you have it, the foundation for your article marketing strategy. Just knowing the benefits of  marketing your business (and products) with  article’s can give you incentive to create a marketing strategy that includes articles.

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Stephanie Fish, owner of Buckeye V.A., handles many online marketing tasks for busy women entrepreneurs, like you!

Need to learn how and what to outsource specifically? Try Outsource Weekly

Twitter: @buckeyeva

Facebook: Buckeye V.A.

a way of establishing yourself as an authority in your field by sharing your knowledge

Blogging is a great way to get started making money online – BUT – it’s work. (All good things come with some effort, right?)

The absolute worst thing a business blogger can do is to do nothing. Yet, that’s what happens to many bloggers when they’re first getting started. While waiting to get their blog just perfect, they do nothing and, instead, spin their wheels – stuck in one place.

Meanwhile, they get frustrated, their dreams fade, and they end up giving up before they even had a fighting chance. It’s sad, especially since many of them are talented writers, are passionate about their topic, and have a lot to share with the world.

So, what can a business blogger do to avoid this from happening?

Simple. Outsource.

But, what, exactly is “Outsourcing“?

Outsourcing is just a fancy word for getting someone qualified to quickly and efficiently do a job for you that you

1. don’t have time for,

2. don’t want to do, or

3. don’t have the skills to do.

But what can you outsource, and how? And, can you afford to?

All great questions. Here are 4 tasks you can immediately outsource for a modest price (and boost your blogging efforts at the same time).

1. Blog Installation and Optimization.

If you’re planning to blog, the one thing you’ll need is a web host. Why not choose a multipurpose web host that will also install your blog for you? MomWebs.com will install your WordPress blog for you. Why would they jump through these hoops? They want you to succeed so that you become a customer for many years. As part of their service, this web host will also recommend and install plugins for you for a reasonable fee.

There’s no point in getting paralysis by analysis. This is an easy decision to get over your first hurdle – actually getting your WordPress blog online and ready to roll.

2. Design.

One thing I outsource gladly is graphics. When I try to do my own, they look unprofessional and, downright tacky. When I pay a more talented professional to create my graphics, they look awesome! You can find a professional designer at Shelancers.com who can make your blog look snazzy – just look around. Of course, you can also search places like eLance.com, but I’d suggest that you ask for a recommendation from a friend (or even on Twitter) before going with someone totally untested.

3. Content Management.

Keeping your blog active with fresh content can be a feat in itself. BUT – there is a big secret that bloggers use to make their lives much easier. It’s called PLR content and it’s something that I’ve also used in the past.

What is PLR content? Basically, PLR articles are written by ghostwriters and sold at a very affordable price (usually around $1-2 per article) to multiple bloggers and website owners. So, as a blogger, you can purchase these articles, and stick them on your blog. Or, as I recommend, you edit them a bit before posting them to your blog. While PLR is not totally hands-free – it can help you to get over the hurdle of having to write all of the content for your blog all by yourself.

By the way, the place I recommend you look for PLR Articles is EasyPLR.com

Of course, you can save even more time by hiring Buckeye V.A.  to add the PLR that you purchase to your blog for you so that it’s waiting in there the next time you face writer’s block (as we all do).

4. Community.

Do you ever hear the sound of crickets when you go to your blog? How do some bloggers get such a conversation going while others seem to be talking to themselves? The answer may not be what you think. Another big secret of top bloggers is that they sometimes “seed” conversations with their own assistants and friends. Yes, they have commenters who are paid to come by and leave comments to keep the conversation going. Pretty cool, isn’t it?

While you don’t have to go quite that far, it doesn’t hurt to be “comment buddies” with some friends and help keep each others blogs active with conversation.

What Next?

Learn More about Outsourcing at my Recommended Resource. Outsourcing can be a big scary thing if you’re trying to figure it out on your own. So, if you’d like to learn more about how to Outsource in your Online Business, I recommend this course: www.OutsourceWeekly.com (You’ll see a free series of lessons on the top of that page.)

Contact Stephanie Fish for your outsourcing needs!

Vlogging (a.k.a video blogging) is HOT! Here is a list of online video publishing places you can load your video’s.

Blip TV

Brightcove

VideoEgg

Vimeo

YouTube

Live Leak

Revver

ComVu Mobile Webcasting

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