Today’s small and home-based business owner has to pay closer attention to their marketing dollars, making sure that every dollar spent is a ‘dollar returned’ (they want to see a return on their investment). One way to see that return on your ‘outsourcing’ dollar is to outsource on a consistent basis. If you are not consistently outsourcing, but rather you’re always in the ‘stop, start,stop,start’ mode, you’re really not going to get a good return on that initial investment. I’m not saying that you can’t or shouldn’t change the tasks you’re outsourcing or the amount of time you outsource, what I’m saying is to be purposeful in the way you outsource. By picking specific business related tasks, such as marketing, to outsource in a specific number of hours per month you’re more likely to see a return.
If your business budget only allows 5 hours a month towards outsourcing, then that’s great! If you have one month that allows 20 hours and the following month 1 hour, then that’s fine also. There’s no ‘set’ hours that you have to outsource, its just the fact that outsourcing consistently allows your business to stay ’infront’ of your clients/customers and in time, you should see an increase in revenue. And that’s the reason you’re in business, right?
Be a Blessing and Be Blessed!
Stephanie Fish, owner of Buckeye V.A. offers a variety of marketing and research services to small and home-based business owners across the USA and Canada. If you’re looking to outsource or learn more about outsourcing please contact me today!
