Guest Blogger: Nicole Dean

Podcasters and Internet radio show hosts can use private label rights content in a variety of ways to help boost their listenership. PLR articles aren’t just for information sites and here are a few ways podcasters can put them to use on their own site.

1. Use the articles to post to a blog or website in between shows to keep your show fresh in your listener’s mind.

2. Use PLR to brainstorm future show topics.

3. Make recordings of the articles and post them as bonus or mini-podcasts.

No matter how you choose to use your PLR articles to boost your podcast, it’s extremely important that you realize you need to rework the original content to make it your own. Add your own thoughts, rewrite the content to make it fit your audience, add your own personal research and data, etc.

Looking for more tips to give your subscribers about getting the most use out of their PLR? Check out the 9 Uses for PLR Articles at EasyPLR.com

Marketing with Articles

Did you know that article marketing can bring targeted traffic to your website? You want targeted traffic to grow your subscriber list, sell your products and/or services.

Visit my website for more Article Marketing Tips Buckeye VA

In the past few years I’ve learned a thing or two about purposeful marketing and I wanted to share this with you.

I can remember when I opened my first website, I thought for sure that I would have visitors on a daily basis, to my surprise that didn’t happen! It wasn’t until several months later, that I learned why no one came to my website.

Here’s what I learned:

• You can have a fully stocked, incredible website but if the search engines aren’t pulling your website up when people are using your keywords, then you’re not going to get the results you want.
• You need to know what keywords and keyword phrases are, why you need them and where to place them.
• Once you place your keywords on all your pages, titles and product descriptions you need to do some SERIOUS marketing.

Get out your Target and Arrow, Let the Fun Begin!

ARROW = articles
BULLS EYE = website visitors.
By writing educational, quality articles full of great content and submitting those articles on a regular basis, you may achieve the business growth you desire.

You can easily outsource the writing and submission of articles for your business, should you not have the time or desire to do this important business task yourself.

The secret to great results it CONSISTENCY!

Please contact me, Stephanie, if you are looking to outsource your article marketing, press release marketing or SEO business tasks.

Feel free to pass this newsletter to your friends

I look forward to talking with you,
Stephanie Fish
Buckeye V.A.

http://www.buckeyeva.com

buckeyeva@gmail.com

Why hire a virtual assistant?

As a business owner it is near impossible for you to do everything on your own. Whether you have a strictly online business, a direct sales business, or a traditional bricks and mortar business you’re going to need help getting various tasks done either due to not enough hours in the day, or due to lack of skill. Thankfully, due to the wonders of computer technology, and the speed of broadband, you can contract with an entire team of professionals all without hiring a single employee. Virtual assistants come in many forms from administrative, to technical to very niche specific.

Hiring a virtual assistant (VA) can help you pass off various tasks to others so that you can concentrate on only the money makers in your business rather than tedious tasks that you don’t want to do but are still essential to a well run business such as bookkeeping, customer service, uploading information to your website, posting blog posts, article marketing and many, many other tasks. The great thing is that you can do all this without hiring a single employee, but rather instead you contract with an independent contractor that markets themselves as a Virtual Assistant.

Hiring a virtual assistant (VA) can help you take your business to the next level. It does not matter if you have a bricks and mortar business, or a solely online business, you can still hire a VA to do various tasks that either you find tedious, or that you don’t know how to do well. You can actually be holding yourself back from having a successful business if you don’t let go of some of these activities by assigning them to a VA.

When you hire a virtual assistant (VA) you only pay for the actual time spent on your tasks, not benefits, breaks, or extra taxes. In fact, everything you pay your VA is a deductible business expense, dollar for dollar. You don’t even pay for training because a VA is an expert in his or her niche. VAs can be terrific resources regarding technology and business organization so take advantage of that fact by asking your VA for advice regarding various aspects of your business. You can only find out new information if you ask the right questions.

The very best reason why to hire a virtual assistant is the time savings and freedom that you will experience due to outsourcing some of your tasks to a VA. You will once again regain your nights for movies and family, your weekends for time with your spouse and your friends all without even one employee being on the payroll. Instead, you’ll have an assistant who will be conducting these tasks on your behalf who cares about your return on investment because if you’re successful they are successful.

As you see, hiring an experienced and dependable virtual assistant to help you run your business can pay off in many ways. You’ll have more time for family, or other money making activities, and if you play your cards right you’ll have one or more experts at your finger tips to help make your business more successful than you ever dreamed possible.

##

Stephanie Fish, owner of Buckeye V.A. is currently accepting new clients. If you need office support without the burden of in-house staffer, contact Stephanie today!

Today I will give you a quick run down of what you can outsource in order to grow your business online.

3 Things to Outsource in order to Get Your Business Online

1. Setting up your WordPress business website

2. Open Social Media Accounts with Facebook, LinkedIn and Twitter

3. Develop a specialized marketing plan for your business goals

See, getting started with outsourcing isn’t that bad

##

Contact Stephanie Fish to get started with your online business marketing today!

Outsource

How does outsourcing look for US based small business owners in 2011? Let me help paint a picture (I learn best with story telling)

‘Your Company’  needs an online presence, not just a static website but a full functioning website that allows your customers to interact with you. So ‘Your Company’ starts looking for ways to grow your business online. It doesn’t take much time to realize you really don’t know who to contact and what questions to ask in order to find the answers you’re looking for.

Does the above story sound like you? Are you the company owner that’s looking for ways to grow your online existence? It’s not unusual for a brick and mortar business owner to feel overwhelmed with online marketing, after all, it’s likely that you were never taught online business building in college.

So, what should you do in order to grow your business online?

Let me introduce you to Outsourcing, its not a new concept, in fact, I’d gladly bet that you outsource something every week already. Outsourcing in your life right now might look like this:

• Taking your laundry to the dry cleaner
• Having your carpet installed by a professional
• Calling the plumber
• Hiring a lawn care company

See, you already successfully outsource and you didn’t even realize it!

Come back on Wednesday to find out What you can outsource right now!

##

Stephanie Fish, owner of BuckeyeVA provides online marketing solutions to small business owners who are looking to market their business solutions more efficiently via the internet. Contact Stephanie today!

Things may come to those who wait, but only the things left by those who hustle.~Abraham Lincoln (1809-1865)

office.microsoft.com

Virtual Marketing Assistant shares her Virtual K.I.S.S formula for your blog woes!

It’s February ~the month of LOVE~ and you know that means it’s almost Valentines Day. I started thinking about all of the people I love:  my hubby, 5 children, 100 + family members, VA coach, business coach and numerous others.

Well, you know how one thought leads to another,right? Then my thoughts started to go towards my business. Which led  me to writing this article.

As I was going over some of my 2011 goals (also known as “challenges”) I discovered a few things I need to keep an eye on in my own business and thought I’d share them with you. I coined this article “The Virtual K.I.S.S formula”.

Here’s my  virtual K.I.S.S. formula:

K- Killer copy(Content): We all know that the search engines feed off of relevant text, or web content. But what are you supposed to do when you don’t have enough time to write your own information or you don’t like to write? Well, there are  few options to help you with your ‘killer content’. You can outsource it to a ghost writer, hire a copywriter, purchase PLR article, or have your virtual marketing assistant transcribe your videos and audios. Basically its best to do something rather than nothing simply because you don’t have time.

I-Interviews: This is a challenge for me since I really don’t like to be on camera or on the phone! But as all internet marketers know, we have to either interview an expert or be interviewed in order to bring more information to our visitors and target market about how our business solves their problems. Another way to do interviews or be interviewed, that is often over looked, is the fact that you can conduct interviews. Your virtual marketing assistant can create a spreadsheet have post it to your social media fan page and your website, inviting others to fill it out. You will get great original content plus the person being interviewed will get a backlink to their website. Don’t forget to ask them to let their readers know about the interview and to post a link back to your website. Done right, this can be a win-win situation for everyone involved.

S-Search: When was the last time your researched any keywords or phrases for your business? It’s probably a good idea to research what your target market is looking for on a regular basis in order to stay in the ‘know’.

S-Strategy: Finally, what is your strategy for maintaining your online business and how do you plan on reaching out to your current and new readers? Does your strategy include creating and selling info-products that go along with your services? What do you do with your social media contacts? Are you sending them direct mail or posting questions to their walls (not spamming them)? What other online marketing tasks can you do to bring more visitors to your website?

##

Stephanie Fish, owner of BuckeyeVA ~ One of Ohio Valley’s Virtual Marketing Assistance.  Does your website ‘got you down’? Get a virtual marketing assistant to help with your online business,  Contact Stephanie today!

What happens when you get 20+ Successful Women Business Owners together in one place? You get free gifts!  Jill Hart and Michelle Shaeffer have gathered a group of successful women business owners to give you Christmas gifts that will benefit your business this upcoming year.

Go straight to Small Biz Christmas to sign-up for your free business growth gifts!

(Image Credit: Michelle Shaeffer)

In 2001 I began researching online jobs and found plenty of scams and other unethical practices making the first page of google. I knew from my initial research that I was not getting the results I had hoped for. Then I began researching how others were using the internet to make an income.

When I first starting working from home as a virtual assistant, I created and sold primitive crafts. I absolutely love the primitive flare, but within a year of being an online business owner I knew that this was more of a hobby than a business. This fact made me dig even deeper into researching business ideas online. It didn’t take long before I saw that the only real, legitimate “job” was one that I created for myself in the form of a business.

My first client taught me how to use my skills as an internet research assistant to help her find authors in her niche along with possible Joint Venture partners to host an online teleseminar, among other important business growing facts that she needed for her upcoming book. She knew the value that would be added to her business by actively outsourcing the research needs of her growing business.

If you currently have an online business the information you might be interested in knowing more about may include:

• Who your competitors are?
• What are they doing to grow their business?
• What keywords are they using on their website pages?
• How do you go about increasing your webtraffic?
• Who should you Joint Venture with?

Maybe your research isn’t about your competitors, perhaps you are looking to start an online business that compliments your offline business. You might want to know:

1. What are others in your field doing online to increase their offline customer base?
2. What does their website look like?
3. Do they blog?
4. Are they on any social media networks?
5. Do they offer any products online?

As an online business owner, the very foundation of your business requires research.  You can add more time to your week by outsourcing this specifics of your research to an assistant that have has the experience you need to fulfill this basic business task.

In closing, business owners need research for numerous other reasons. Finding the time to complete an internet research task is not always feasible for business owners. Hiring a third party, such as an internet research assistant, to research your specific business needs can not only save you precious time, it can give you the advantage of an objective point of view.

##

Stephanie Fish, owner of Buckeye V.A. provides quality virtual marketing services to a variety of business owners who need more time in their week. Contact Stephanie today for current services and rates.

Today I will be talking about how your website fits into your over-all online marketing success. This post will not be exhaustive by any means.

If you’re looking at your printable marketing circle, you’ll notice that I put “your website” smack dab in the center of the circle,you know why? Because your website is the center of all your marketing efforts. If you lack a professionally designed website  then no matter what  marketing you do, you will not attract the clientele you want or worse yet, you’ll lose them!

Your website design should be clean, easy to read and navigate. There are some elements that should be included, such as:

• An About page
• Ezine signup area
• Social media connection links
• Resources/Recommendations
• Quality content that uses the keywords and phrases that your target market is using to find what it is you offer
• Blog

Now for a little more technical stuff for WordPress users:

• Keywords added to your title
• Keywords and phrases add to the “post tag” area
• Google Analytics plugin
• Search Map
• Graphics with your post (to liven it up a bit)
• Testimonial page
• Media Kit
• Your video’s
• Podcast link- include the show’s you host

What to check:

• Is your website design “out dated”?
• Can your visitors read the font?
• Is it as good or better than, your competitors and peers?
• Do you have an ezine box?
• Is your contact information current?
• Are there any broken links?

Your website is the ‘hub’ of all your online and offline marketing. With every business card, flyer, freebie, speaking engagement, advertising and Press Release; you will be sending your target market to your website to learn more about you and your business. Take a minute to look at your website with “fresh” eyes.

For more website design tips, please visit Fresh Nets.

During my 5 years of being a virtual marketing assistant I’ve learned a few things about marketing (and continue to learn and work on) such as:

1. Be consistent in order to see significant  growth
   
2. Be purposeful by aiming directly at the target ( audience, that is)
3. Think outside your comfort zone (this is a huge issue for me, personally)
   
4. Have conversations with others; even if it doesn’t have anything to do with your “Brand”
5. Don’t keep your services and packages a “secret”, in other words, “let your voice be heard!”
   

For the next several weeks I am going to dissect my marketing circle with hopes that you can implement some of the tips I include.

Please leave a comment and let me know what has/hasn’t worked for you.

Free Printable BVA_Marketing_Circle

##

Stephanie Fish is the owner of Buckeye V.A. providing virtual marketing services to entrepreneurs.  If you are looking to add a virtual assistant to your team, please contact Stephanie for a free 20 minute phone consultation.