Posts Tagged ‘publicity’

Day 9: Free Advertising Space?

Today is Day #9 of a 10 day series entitled :

“10 Reasons to Market Your Business with Articles”

Outsourcing (delegating) a minimum of 5 hours of article marketing per month can benefit your business.  Perhaps if you have a better understanding behind the “why” you should be marketing your business with articles, then this task will never see the end of your to-do list again.

Day 9: Free Advertising Space?

shareOnce your article is published by an article directory, it should be seen as a living piece. In other words, once a target client reads what you have to say, that person may copy it into their ezine or on their website for their readers to read, that equals to free advertising!

So basically, once you submit that article, its “out there” for all the world to see..over and over and over again! Take this one step further and let your readers know that they can use your article but they have to leave it “as is” and not change it in anyway (this info can go in your resource box.)

Oh, and if you are contacted by someone that has used one of your articles to educate their market, make sure to thank them! Virtual hand shakes can go far.

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Please contact me, today, for a free 30 minute consultation to see which service your business needs

Day 8: Pre-Sell Your Services or Products

Today is Day # 8 of a 10 day series entitled :

“10 Reasons to Market Your Business with Articles”

Outsourcing (delegating) a minimum of 5 hours of article marketing per month can benefit your business.  Perhaps if you have a better understanding behind the “why” you should be marketing your business with articles, then this task will never see the end of your to-do list again.

Day 8: Pre-Sell Your Services or Products

faceArticle marketing allows you to pre-sell your products or services. You don’t even have to meet face-to-face in order to sell your business. By article marketing on a consistent basis, your message will be read by your potential clients. Those potential clients then follow the link in your resource box, come to your website and hopefully sign-up for your mailing list. Maybe they will also contact you for more information about your product or service and want to place an order. You never know who is going to pick-up your article!

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Please contact me, today, for a free 30 minute consultation to see which service your business needs!

Day 6: Business Advertising that Works?

Today is Day #3 of a 10 day series entitled :

“10 Reasons to Market Your Business with Articles”

Outsourcing (delegating) a minimum of 5 hours of article marketing per month can benefit your business.  Perhaps if you have a better understanding behind the “why” you should be marketing your business with articles, then this task will never see the end of your to-do list again.

Day 6: Business Advertising that Works?

Regular AdsNot all advertising comes in the form of banners, flash ads or yellow page inserts. Let’s think outside of the “advertising block” for just a moment. Did you know that article marketing IS a way of advertising? Advertising that is mostly free, except that it costs you time. If you are consistent with your article marketing, your potential clients will start to view you as the expert in your field. They will begin to see you as someone that they can trust.  Now what other type of advertising will show you as a possible expert in your expertise?

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Please contact me, today, for a free 30 minute consultation to see which service your business needs!

Day 5: I Need Leads?

Today is Day #5 of a 10 day series entitled :

“10 Reasons to Market Your Business with Articles”

Outsourcing (delegating) a minimum of 5 hours of article marketing per month can benefit your business.  Perhaps if you have a better understanding behind the “why” you should be marketing your business with articles, then this task will never see the end of your to-do list again.

Day 5: I Need Leads?

quality leadsArticle marketing can bring you leads of quality that are relevant to your specific business needs. Perhaps a potential JV (joint venture) relationship can be started simply by having the right person read one of your articles. This is another reason why you need to have a specific call-to-action in your “Author Bio Box” (a.k.a. resource box).  Don’t be afraid to send your readers to a different page than your home page. You can invite your reader to visit any page of your website. Be creative!

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Please contact me, today, for a free 30 minute consultation to see which service your business needs!

Overwhelmed By Success? Learn To Outsource

As a virtual assistant for online physical product sellers I see a reoccuring question:

 ”Do I really need to outsource?” The only way I can answer this is by asking you a few questions.

1. Have you seen a growth in your business?

2. Do you feel you are stuck-in-a-rut?

3. Are you so consumed with fulfilling orders that you don’t have time to restock your online photos, grow your social network or get publicity?

If you answered “yes” to any of these questions, then you need to learn “how” to outsource and “what” to outsource.  

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Stephanie Fish is the owner of Buckeye V.A. virtual assistance for the physical product seller. I invite you to take advantage of my free 30 minute consultation to see if my services will compliment your business. If you are serious about building your business without sacrificing your summer, please contact me at buckeyeva@gmail.com

 

Free Publicity? How?

Yesterday we learned that publicity is getting the public to learn about what you are selling and what benefits they will get from your purchasing your product. Now lets talk about:

 ”How To Get Free Publicity” 

*Submit press releases

* Write articles for your niche market offering your expertise

* Blog your knowledge

* Request to be interviewed on your favorite podcasts

* Setup your own social networking profiles

*Create your own YouTube videos!  

*Outsource the above list to a virtual assistant

As a small business owner it’s your responsibility to communicate the potiental benefits your prospective customer or client will receive when they purchase your product and/or service, you must take the time to educate then, don’t just assume they already know how great your service or product is.

Polite comments are welcome :) Have a great week, until next time….

To see if Buckeye VA is the right partner for your business please contact me for your free 30 minute consultation at buckeyeva@gmail.com

Free Publicity? What?

As a virtual assistant for small online businesses there is one thing that is the same for every business owner and that is “You need customers”! In order to get customers you have to get your website “seen” by these prospective customers and that is called “publicity”

Let’s start with “what exactly is publicity?”

According to dictionary.com publicity is:

1. extensive mention in the news media or by word of mouth or other means of communication.
2. public notice so gained.
3. the measures, process, or business of securing public notice.
4. information, articles, or advertisements issued to secure public notice or attention.
5. the state of being public, or open to general observation or knowledge.

Now that you know what publicity is, come back tomorrow to learn some specific ways to get publicity  for your small business.

 Polite comments are welcome!

If you would like to see if Buckeye VA is the right partner for your business,  please contact me at buckeyeva@gmail.com for your free 30 minute consultation!

Citations:

American Psychological Association (APA):

publicity. (n.d.). Dictionary.com Unabridged (v 1.1). Retrieved April 18, 2008, from Dictionary.com website: http://dictionary.reference.com/browse/publicity

Chicago Manual Style (CMS):

publicity. Dictionary.com. Dictionary.com Unabridged (v 1.1). Random House, Inc. http://dictionary.reference.com/browse/publicity (accessed: April 18, 2008).

Modern Language Association (MLA):

“publicity.” Dictionary.com Unabridged (v 1.1). Random House, Inc. 18 Apr. 2008. <Dictionary.com http://dictionary.reference.com/browse/publicity>.

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